Every spring, Prolight + Sound opens its gates to visitors from the light, sound, and events communities. The aim is always the same: to facilitate making new contacts, present and sell products, and interact with target groups. According to the Trade Fair Frankfurt’s latest Dexperty survey “Communicating Trade Fairs”, more than 80 percent of businesses regard online communications and online media as important for their own marketing activities. However, the reality is that modern marketing tools continue to see little use.
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About the blog
Welcome to the official blog of the Prolight + Sound. Here you find all important information about the fair and exciting articles about products, trends and innovations.