InEar: “The opening of Hall 4.1 is a clear advantage”

Motivation is the be all and end all when it comes to fitness. With the right music pushing you that little bit harder, you can find yourself knocking minutes off your personal best, or doubling your rep count. Standard in-ear headphones are a common choice for the gym or going for a run, but wireless Bluetooth headsets – like Mpow’s Cheetah – are an excellent alternative for the fitness enthusiasts out there.
DirectOut – the German professional audio solution manufacturer – has brought a new compact 1U device to the market: the 16 channel MADI MI6 audio monitor, specially developed for Game Creek Video, the American television production facilities provider. The 64 channel MADI signal is carried over a single fibre optic link. During this year’s US Open golf tournament, 64 units were in operation as part of the company’s Encore line.
What would life be without music? It can lift your mood and drive you on. Many of us take it for granted that we always have our music collections with us, either on an MP3 player or a smartphone. But what is everyone else listening to, what sort of music are they into? This is a question that usually remains unanswered. Until now. The team behind the Kickstarter project ‘Glow’ are changing that: they have developed glowing laser headphones, whose cables and earbuds pulsate in colour to the rhythm of your music, the game you are playing on your smartphone, or even your heart.
Headphones, microphones, an inclusive audio streaming solution for the visually and hearing-impaired: Wedemark audio specialists Sennheiser have now making breakthroughs in sound for seven decades now. Their trophy cabinet includes a Grammy and even an Oscar and a Philo T. Farnsworth engineering Emmy. The third generation is continuing the work started by the pioneers of 1945. It is a story of achievement and excellence that rewards a closer look.
Hamburg band Revolverheld conquered the German charts with songs like “Freunde bleiben” (Stay Friends) and “Mit Dir Chilln” (Chill With You); and in November they received the award for Best German Act at the MTV Europe Awards in Glasgow. During their successful Immer in Bewegung (Always in Motion) tour, the pop-rock group have been using wireless microphones from Sennheiser’s 2000 Series to help bring the earthy rock sound that characterises their atmospheric shows to life.
“It get late earlier” – autumn is definitely here. There might still be a few sunny day, but there’s already a nip in the air in the mornings. Wearing headphones on the way to work or uni can start becoming a bit of a pain at this time of year. Without a hat you get cold, with a hat you can’t get your headphones on properly. Not to worry: you can take whatever winter throws at you if you have the Gadget of the Week, the Bluetooth iMusic Beanie.
This iMusic headgear has a real trick up its sleeves (as it were) – integrated headphones that connect to your smartphone or tablet (or other device) via Bluetooth. It can be charged without fuss via USB, and there are no cables. Let’s be having you, winter! And if you don’t happen to fancy listening to music, you can always take the earpieces out and enjoy a simple old school beanie to keep your ears warm.
Autumn, thou hast thy music too!
Fashion and functionality can make the purrfect combination. The proof? The kooky headphones that won’t just be scratching cat lovers behind the ears. The Axent Wear cat ear headphones aren’t available in the shops – yet. The crowdfunding project is still seeking backers. With success – the cat headphone idea has proven so resonant that almost $800,000 has been raised within a matter of days.
How do I get my product noticed? What makes for a good advertisement? And how do I surprise my target demographic? These are questions that all business ask themselves, including Wedemark-based German audio specialists Sennheiser. The number of companies producing headphones is growing, increasing competitive pressures. Even global players like Sennheiser need to constantly innovate in order to stay ahead of the competition, stay in the public eye, and keep both music and tech fans loyal to their brand and products.
Every year, Prolight + Sound attracts thousands of music lovers and tech fans from the world over to a little slice of high-tech paradise. The nhow Hotel in Berlin is also passionate about music. With two fully-equipped recording studios, it’s been putting a spring in the step of singers and songwriters since 2010 – a great hotel where you can also produce hit songs, an opportunity taken advantage of by stars like Jennifer Rostock, Rea Garvey, Culcha Candela and Kool Savas. But what was the inspiration behind nhow?