Prolight + Sound has been one of the best-known brands in the global event, lighting and audio technology industry for over three decades. Even though it will no longer be held in Frankfurt in future, the brand will remain strong – and is growing internationally in particular. With its successful events in Asia and a clear global focus, Prolight + Sound is developing into one of the most important networks for professional event technology, ProAV, lighting design and media technology.
Prolight + Sound worldwide: strong international platforms
The international orientation of the brand continues to gain in importance. Besonders die asiatischen Leitveranstaltungen sind heute zentrale Wachstumstreiber.
Prolight + Sound Guangzhou: one of the largest AV and event tech trade fairs in Asia
With over 2,200 exhibitors and more than 110,000 visitors, Prolight + Sound Guangzhou is one of the world’s most important industry platforms.
Focal points:
- Lighting technology and LED systems: Lighting design, control systems, LED technologies, spotlights and color controls are a central focus. The focus is on energy-efficient lighting, smart control (DMX, RDM, Art-Net), wireless solutions and light simulation. The connection with Light + Building provides additional insights into architectural lighting solutions and building integration.
- Audio technology and sound reinforcement: manufacturers and service providers present sound reinforcement systems, studio and live sound technologies, microphones, wireless links and network audio systems. Immersive 3D sound, Dante and AVB networks and cloud-based control are among the top trends. Sustainability is also playing an increasingly important role in audio production: energy-optimized amplifiers, recyclable housings and modular components reduce the consumption of resources.
- ProAV and system integration: Hybrid event formats, streaming, projection, displays and control systems for corporate and educational events characterize this area. The integration of AV technology into building IT networks will be a key topic – as will interoperability and data protection for networked systems.
- Stage, rigging and theater technology: From stage automation and rigging systems to safety solutions, the trade fair offers a complete picture of modern stage technology. Digital planning and visualization tools, sensor-based safety systems and mobile stage modules show how software and mechanics are increasingly merging.
- Digital signage and media technology
The trade fair is regarded as a key market for manufacturers, integrators and distributors who want to become active in the Asian region.
Prolight + Sound Bangkok: new growth driver from 2026
Prolight + Sound Bangkok will open its doors for the first time in Thailand with its premiere in 2026. The Bangkok location opens up a dynamic market in Southeast Asia, where AV integration, live entertainment, studio and broadcast technology are expanding rapidly.
Target groups:
System integrators
- Event and AV service provider
- Light and sound design
- Architecture and installation sectors
The brand is thus strategically strengthening its presence in the Asia-Pacific region.
Prolight + Sound brand: innovation, knowledge transfer and global networking
Since the 1990s, Prolight + Sound has stood for technological innovations and international trends. Many developments – from digital mixing consoles to today’s immersive audio and lighting systems – were first presented under this brand umbrella.
The brand stands for three core aspects:
- Technology and innovation: show, lighting, sound and AV technology in a professional environment
- Knowledge and further training: Forums, talks, workshops, industry programs
- Global network: international community, new markets and business opportunities
Even without the Frankfurt venue, Prolight + Sound remains a central reference for the global event and ProAV industry.
Global significance for the event and entertainment industry
Even without a trade fair in Frankfurt, Prolight + Sound remains an important point of reference for the industry. The international formats offer:
- Access to global markets
- High visibility for manufacturers and service providers
- Networking and exchange at decision-maker level
- Knowledge of sustainability, energy efficiency, hybrid event formats and AV integration
The brand thus remains a reliable compass in an industry that is undergoing rapid technological development.
Prolight + Sound remains: only more international than ever
Frankfurt is no longer the venue for the brand, but Prolight + Sound lives on worldwide. Guangzhou and Bangkok are the main pillars of internationalization. Supplemented by a modernized blog and a clear global strategy, Prolight + Sound remains a strong platform for the future of event, lighting and AV technology.
You can find more information at www.prolight-sound.com.
