Prolight + Sound, the leading international trade fair for event and entertainment technologies, is repositioning itself for 2026. With a concise three-day schedule and a distinct focus on the European market, Messe Frankfurt is aligning with current industry trends and the feedback of its exhibitors and partners. The aim is to promote exchange, innovation and…
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Influencers are no longer just the faces of product placements on social media. They are now actively involved in developing formats, hosting their own channels at major events, and significantly influencing how events are streamed and perceived. In the B2B sector in particular, this is transforming the way in which content is disseminated, target groups…
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Trade fairs have always been one of the most important formats when it comes to bringing people, companies and industries into contact with each other. As temporary meeting points, they bring together expertise, innovations and personal encounters in one place. Whether in industry, trade, services or the creative sector – trade fairs make it possible…
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Influencer marketing has become an integral part of modern communication strategies in recent years – including in the event sector. Whether at trade fairs, product presentations or festivals, influencers are increasingly on site, posting impressions, interacting with their community and thus increasing the visibility of the event. But how effective is this form of marketing…
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Accessibility is no longer a marginal issue. In a society that embraces diversity and promotes equality, events must increasingly be designed in such a way that they are accessible to all people. But what does this mean in concrete terms for the event industry? And how can accessibility be implemented professionally? Why accessible events are…
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What happens when high-tech, design and environmental awareness meet on the trade fair stage? In Pluslite’s case, the result is a convincing trade fair appearance with a clear signature. At this year’s Prolight + Sound 2025, the young Italian company presented compact architectural lighting solutions, sophisticated lighting tools for theaters and museums – and a…
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What do world tours, theatre stages and theme parks have in common? They all need precise control systems to stage moving elements safely, synchronised and spectacularly. And this is exactly where Taits epiQ Mini Console comes in. Whether as the mobile centrepiece of small productions or as a reliable backup solution for large shows: the…
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At Prolight + Sound in Frankfurt, a relatively young but highly experienced company presented a solution that sets new standards in the world of stage automation: SCALA Stage Systems & Services GmbH unveiled the ScalaOne control system – the modern answer to increasing safety and efficiency requirements in event and theatre technology. Bosch Rexroth becomes…
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Muffled voices in the exhibition hall, music from the neighbouring stand, the air conditioning humming – and in the middle of it all: a presentation. While most visitors can still follow the presentation, it is difficult for someone with a hearing aid to understand. Despite all the technology, the sound remains difficult to understand. The…
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The demands placed on modern audio transmission systems are increasing all the time – not only in professional stage operations, but also in broadcasting, conference rooms and mobile applications. If you are looking for uncompromising quality, reliable transmission and intuitive operation, there is one name you cannot ignore: MIPRO. At Prolight + Sound 2025 in…
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